Mocean

Brand identity for a new era of Mocean. See Changeโ„ข.

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In close collaboration with the team at Mocean, I built out a renewed visual brand for their renewed brand vision centered around their place within culture.

Culture is fluid. How the world, local communities and Mocean as an agency responds and adds to culture creates an energy that should feel dynamic and adaptable.

With a nod to that energy and a basis in an abstracted โ€œMโ€ icon, the renewed brand serves as a visualization of their approach as a full-service culture focused creative agency.

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(Mocean Guidelines)
(Mocean Guidelines)

Once again, this identity I built was brought to life online by the talented team at Human NYC.

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Book 01 Standard Mockup-R6 copy
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Contact

 

ยฉ Justin Thomas Kay 2026