Get 
Upside

Branding and Identity for Get Upside—a startup that personalizes brick-and-mortar commerce to help communities thrive.
 

The brand system is based in a wordmark and icon that speak to the upwards mobility they offer to the users and the larger community the live within.

A full guideline was built to support the internal creative teams efforts in implementing the identity.

Contact

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Brooklyn, NY 11222

917 609 5817
justinthomaskay@gmail.com

@justinthomaskay

© Justin Thomas Kay 2026